Club software, built by people who run clubs
Run the club.
Not the spreadsheet.
atgeneral makes two products that share one roster: Clubhouse, for the committee running things behind the scenes, and Sideline, for the players and parents who just want to know what's on and pay their subs.
The way it usually goes
Every club is running the same club on the same five tools
None of them talk to each other, and all of them live in someone's head.
A notebook, or a spreadsheet nobody else can find
Who's paid, who's owing, who's quietly stopped coming.
A team sheet filled in by hand, every single week
Same names, same numbers, retyped from memory.
Four WhatsApp groups and a fridge magnet
Half the club sees it, the other half hears about it later.
One system, two front doors
Clubhouse runs the club. Sideline is the club, in everyone's pocket.
Add a player once and they exist everywhere — on the roster, in the squad picker, on the subs ledger, and in their own account. Nothing gets typed twice.
The control room for whoever runs the club
Built for the chairman, treasurer, and coaches — the people who need to know who's paid, who's playing, and who's owed a jersey back.
- 01Roster & complianceEvery player, every age group, and a plain green/amber/red read on who's up to date.
- 02Matchday squad builderPick a line-up and subs from the roster, then print an official, ready-to-sign team sheet.
- 03Subs & payments ledgerA running record of who's paid what, without a shared spreadsheet or a shoebox of receipts.
- 04Kit & stockTrack what's in the store room and what's out with players, updated as items are issued and returned.
- 05Fixtures & noticesImport a season's fixtures, edit by hand when plans change, and post one notice instead of four messages.
Everything a player or parent needs, nothing they don't
A pocket-sized view of the club: what's on this week, what's owed, and what's been announced — no login for the coach required.
- 01My fixturesWhat's on, when, and where — filtered to their own team automatically.
- 02Pay in a tapSettle subs online, no cash envelope or bank reference to remember.
- 03Club noticesAnnouncements and training changes, targeted to the right team and read once — not retyped into a group chat.
- 04One account, every kidParents with more than one child in the club see all of them from a single login.
- 05LoyaltyA simple way to recognise players and volunteers who show up, season after season.
Underneath both apps
One roster. Two views of it.
Add a fixture in Clubhouse and it shows up in Sideline within seconds. Mark a payment and the player's status updates everywhere it's shown — no exports, no re-typing.
Talk to us
Tell us about your club
We're setting up new clubs on Clubhouse and Sideline one at a time. Send us a few details and we'll get back to you about getting yours set up.
Prefer email? Write to us directly at atgeneralinfo@gmail.com